CommunicationPlus - November-December 2022
Making an impact by dedicating time to important topics
School district communications work is constant and eternal. Still, it seems that no matter how busy or big your communications staff is, certain important topics just don’t get talked about often enough. That’s because everyday life is full of urgent communication issues. “Ha!” you say. “Should we stop responding to issues in order to tell the stories we want to tell?” Well, yes. Something has to give.